We Conduct Experiments to Find Evidence-Based Solutions

Organizations often change their management practices based on the gut feeling of managers or by following current fashion and percieved «best practice». But how do you know, which solutions really work in your specific setting and which don’t? Experiments are the answer. They usually involve splitting your employees into groups and treating them to different interventions. Afterwards, you can implement the solution that truly works.

Our Approach to Experiments

Over the years, we have developed a structured framework for conducting experiments in the form of A/B-tests with our partners.

Project Scoping

We understand current business needs, define the scope of the project, clarify the timeline, and identify key stakeholders and points of contact.

Obtain All Agreements

We comply with our partner’s data protection standards and secure the approval of relevant social partners (e.g. work councils).

Design Phase

Together with the organization, we develop designs for the new practice based on scientific insights and practitioner feedback collected through interviews and feedback sessions.

Logistics and Data Collection

We work closely with the partner organization to prepare the data collection for both administrative and survey data.

Communication and Implementation

We develop a communication strategy and implement the newly designed practice in an experiment.

Results and Reporting

We present and discuss results, define actionable next steps, and make clear design recommendations.

Frequently Asked Questions

Experiments are often a new field for our partners and there are usually many questions to discuss. Here are answers to some of the most commonly asked questions.

What are experiments and how do they work?

Experiments (A/B-tests) show which solution for a business challenge works best. Employees are usually split into different groups and treated with different approaches. When comparing the groups, it becomes apparent which solution works best.

What is the goal of the initiative?

To support organizations in working more evidence-based — by creating spaces to engage with research, reflect on impact, and make informed decisions.

Who is behind the initiative?

The initiative is led by Prof. Dr. Anne Burmeister (University of Cologne) and Prof. Dr. Dirk Sliwa (University of Cologne), supported by an interdisciplinary team.

Who can become a member?

Organizations of all types (companies, public institutions, nonprofits) that are interested in evidence-based practice and want to join a structured learning and exchange format.

How long does a membership last?

Membership runs for one year and is automatically renewed unless cancelled at least one month before the end of the membership year.

Is there a trial option?

Yes. Interested organizations may attend one online event as a guest before deciding to join the network.

What is included in the membership?

Members receive access to curated knowledge formats (e.g., Knowledge Bites), peer exchange, and the opportunity to participate in co-creation formats. Some add-on services may be booked separately.

Can we join even if we're just getting started with evidence-based work?

Absolutely. The initiative is designed for organizations at all stages — whether you’re experimenting for the first time or looking to deepen existing approaches.

Are field experiments required?

No. Field experiments are entirely optional. The network offers a space to explore whether such formats make sense — without obligation.

What does the collaboration look like?

We create a structure for evidence-based exchange — but you shape the experience. Members help define relevant themes and engage with formats that match their needs.